Google Adwords

Google Ads AdWords Industry Benchmarks With Infographic

If you are running Google Ads / PPC campaign or planning to run a campaign for your company or a client, you must have industry benchmarks to measure the campaign’s performance. Industry benchmarks are really important to forecast your Google Ads / PPC campaigns if you are planning a media plan for your company or… More »

How To Exclude Mobile Apps From Google Ads Display Campaigns

Finally, we found the solution how to exclude mobile apps through Google Ads Editor Last year, Google made a big change in retiring placement and G-mob exclusions as a universal way to exclude mobile app traffic. Google also explained that these exclusions would no longer be available. So, if you were previously excluding apps… More »